“Pantawid ng Pag-ibig”, founded and initiated by ABS-CBN Corporation and ABS-CBN Foundation, alongside their partners and donors, comes together with Lazada to support and help Filipino families affected by the COVID-19 pandemic. 

These families reside in the National Capital Region (NCR) and selected provinces from all over the country — Bacolod, Bataan, Batangas, Bulacan, Camarines Sur, Cebu, Davao, Iloilo, Laguna, Negros Occidental, Nueva Ecija, Oriental Mindoro, Pangasinan, Quezon, Rizal, Sorsogon, Tacloban, Pampanga and Zambales.

Coming onto the Lazada's LazadaForGood digital giving platform will enable more consumers to easily access and donate in a safe and secure way to the cause. 

“Lazada is proud to be part of this meaningful initiative where we are able to leverage our technology and resources to lend support and contribute to the community. Through the platform, consumers can rest assured that donations are done securely and safely where beneficiaries receive the necessary aid directly.” said Ray Alimurung, Lazada Philippines’ CEO.As of October 26, 2020, the campaign has distributed a total of Php 461,163,005 worth of goods to over 922,000 families since its inception in March 2020.

ABS-CBN Foundation accepts donations through bank deposits to ABS-CBN Lingkod Kapamilya Foundation, Inc – Sagip Kapamilya bank accounts: BPI Peso Account 3051-11-55-88, Metrobank Peso Account 636-3-636-08808-1, Security Bank Peso Account 000003312430-0, BDO Peso Account 0039301-14199, and BDO Dollar Account 1039300-81622. Donations are also accepted through ABS-CBN Foundation website, Cebuana Lhuillier, PayPal, Pass it Forward, GCash, Lazada, and HSBC.

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